Using LinkedIn For SEO

Your LinkedIn profile can be an excellent source of SEO friendly links because:

• LinkedIn has great authority in Google
• Your website links can be given unique anchor text with the dofollow attribute
• Your LinkedIn profile can have highly relevant content relative to the websites you own

The 3 main things that every LinkedIn profile should have are:

1. A professional/personal picture of yourself.
   Don’t just upload an image of your dog/cat/fish/hamster/car/computer/world of warcraft, or any other beloved items. Be as transparent about who you are as you can. Sites like Twitter and others that don’t have a professional mindset don’t matter as much, but always have an image of something. If the site is geared toward professionals, err on the side of a professional picture.
2. As much information about yourself as you feel comfortable.
   At the very least, you should have a link to your personal or business website/blog. Also, you should write some really good compelling info about your current position, to make sure people know what it is you do, even though you might not be looking for a job, this helps put relevant content on your page.
3. A unique profile url for yourself if the option is available.
   This makes it easy for people to link to your profile, or find it again if they forget exactly how they found you. And if you put your name in your profile url, that makes it a little more SEO friendly for searches related to your name.

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